Printed & social media promotional designs for Friends
of Hackett‘s Block Party, a fundraising event for Hackett Elementary.
SKETCHES
Hackett Elementary being located in Fishtown, it was important that the brand felt urban. Philadelphia being a city known for its graffiti, I decided that the logomark would be a graffitied street sign.
REFINED SKETCHES
It was decided that the figures should all be pandas to better represent Friends of Hackett, whose mascot is a panda.